LiveU’s New LU900Q Powers Record-Breaking Broadcast of the 2026 Memorial Hermann IRONMAN Texas North American Championship

LU900Q with LIQ delivered despite challenging course and rough terrain, garnering 30% increase in viewership

LiveU, the leader in live IP-video solutions, today announced that production powerhouse BCC Live successfully deployed the new LU900Q intelligent production unit for the first time during the 2026 Memorial Hermann IRONMAN® Texas North American Championship. The broadcast reached a record-breaking global audience, marking a new milestone for the Experience Oman IRONMAN Pro Series. For fans worldwide, it meant an immersive, front-row view of every defining moment across the course.

Produced by Boulder, CO-based BCC Live, the April 18th event in The Woodlands, Texas, featured a world-class field of professional triathletes vying for a $175,000 prize purse. To capture the grueling 140.6-mile race, BCC Live utilized a robust remote production workflow featuring the LiveU EcoSystem, headlined by four of the newly released LU900Q field units with LiveU IQ (LIQ™) AI-powered connectivity.

Unmatched Stability in Challenging Environments

The LU900Q was put to the test where it matters most – delivering a full live broadcast across the dynamic, connectivity-challenged terrain of a world-class triathlon course. BCC Live deployed the units on motorcycles traveling at 30 mph alongside athletes, on drones for aerial perspectives, and on roaming handheld cameras.

Despite the tricky nature of the Texas course, which included tunnels, heavy tree coverings, and underpasses, the LU900Q played a pivotal role in the success of the production, maintaining rock-solid stability throughout the 10-hour live broadcast. The LU900Q performance capabilities, including the 5G architecture + LIQ inside, allowed for the predictive cellular operator to automatically switch in challenging conditions to bypass the congestion. The elevated production garnered a 30% increase in viewership over previous years.

“We received our LU900Q units just one week before IRONMAN Texas, and we had enough confidence in the technology to put them straight into mission-critical spots on the motos,” said Dave Downey, Owner & Senior Event Specialist at BCC Live. “The technology issues we normally see in productions of this scale simply went away. The LU900Q outperformed every other pack, especially under bridges and trees. This allowed our team to stop worrying about connectivity and focus on the artistry of the production – graphics, GPS tracking, and framing the perfect shot.”

A Global Remote Production Workflow

The production featured a sophisticated REMI workflow with LiveU at the core – to deliver broadcast-grade picture and audio quality required for global distribution. Ten LiveU field units captured high-intensity footage in Texas, which was transmitted back to BCC Live’s studio in Boulder, Colorado. There, hosts provided live commentary as the feed was mixed and distributed to a massive global audience via YouTube, proseries.ironman.com, and DAZN, with specialized feeds reaching viewers in Great Britain, China, Germany, and France.

Key Production Highlights:

  • Record Viewership: Roughly 584,000 unique viewers tuned in for 35 minutes or more, the largest broadcast audience in the event’s history
  • Versatile Deployment: Two LiveU packs were placed on boats, which then turned into moto packs, two additional units were used for additional moto coverage, two connected to drone controllers for aerial views, two fixed LiveU’s at static camera locations, and two LiveU units on electric unicycles (EUCs) weaving through the athletes
  • Endurance: The LiveU units delivered uninterrupted, high-performance stability across the entire 10-hour broadcast.Built for the world’s biggest stages, the LU900Q delivered the professional specs and standards required for the demanding live production – covering everything from main broadcast to backup feeds, where picture and audio quality were non-negotiable.

A Decades-Long Partnership

BCC Live, an IT company turned elite production house with 30 years of experience, has long relied on LiveU to maintain its edge. With an inventory of 19 field units, five 4-channel decoders, and features like Video Return, the company’s investment in the LU900Q represents the next chapter in their technology leapfrog strategy.

“BCC Live has always been at the forefront of remote production, and their success at IRONMAN Texas is a testament to what happens when you combine the right people – including seasoned camera operators with a love of sports and outdoor adventure and the world’s most reliable bonding technology,” said Gideon Gilboa, LiveU CPO and General Manager, Americas. “We are thrilled that the LU900Q played a central role in bringing this record-breaking race to fans around the globe. There’s no better way to introduce a new unit than putting it to work on one of the world’s most demanding live events – and it didn’t disappoint.”

The 2026 Experience Oman IRONMAN Pro Series continues through October, with much of the action being powered by the speed and reliability of the LiveU LU900Q.

BCC Live Streams the Inaugural LT Games — Live, Multi-Camera, Multi-Angle, On Our New Platform

On October 25-26, 2025, the fitness world turned its gaze to Minneapolis, where Life Time, Inc. launched the first-ever LT Games — a 17-station, hybrid-athlete competition designed to test strength, endurance, power and agility. 

BCC Live was privileged to bring it to the world, serving as the official live-broadcast partner putting together a six-camera show (four fixed, two roving) that captured every angle of the action.

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AVNetwork.com Press

In a recent press release, AVNetwork’s details how AJA Video System’s technology supports the demanding encoding and decoding needs of live productions, illustrating the vital role it plays in ensuring smooth, high-quality broadcasts. This support is crucial for live event producers who rely on seamless delivery of content to viewers, reinforcing AJA’s position as a key player in live production technology. For the full article, click on the link below.

“While its roots may be in IT, Boulder, CO-based BCC Live has quickly evolved into a live production powerhouse, helping organizations like IRONMAN, Rock n Roll Marathon, and others deliver broadcast quality coverage of niche sporting events and conferences to global audiences.”

Article by avnetwork.com

Digital Media World Press

In a recent press highlight by Digital Media World, BCC Live’s integration of AJA BRIDGE LIVE into their live event production toolkit was showcased. This cutting-edge technology has significantly enhanced our capabilities in complex production encoding and decoding, enabling us to handle virtually any feed and deliver it in the required format. This advancement has streamlined our operations, allowing us to offer even more reliable and high-quality live broadcasts for events like IRONMAN and Rock n Roll Marathon. For more details on how AJA BRIDGE LIVE is revolutionizing our workflows and offering, visit Digital Media World’s full article at the link below.

“With BRIDGE LIVE, we can take in nearly any type of feed and send out whatever end format is required… After only a 15-minute demo of the device, we were sold. It has solved a lot of problems for us.”
– Dave Downey, BCC Live

Interview by Digital Media WOrld

Creative Cow Press

In a recent press release, Creative COW dives into how BCC Live leverages AJA BRIDGE LIVE to meet the encoding and decoding needs of their diverse production portfolio, from sports events like the IRONMAN series to various conferences. The article emphasizes BCC Live’s innovative solutions to live production challenges, highlighting the crucial role of AJA BRIDGE LIVE in enhancing broadcast quality and workflow efficiency. For more insights into their process and the impact of this technology, check out the full article

“With BRIDGE LIVE, BCC Live has cut its encoding/decoding technology needs in half, according to Downey. The device enables the team to easily grab NDI off the network regardless of the source.”

Article by Creative Cow

StreamingMedia.com Press

Streaming Media featured a press article on BCC Live’s utilization of AJA BRIDGE LIVE, highlighting its crucial role in meeting diverse encoding and decoding requirements for various productions. The technology has been instrumental in facilitating BCC Live’s delivery of high-quality coverage for events like the IRONMAN and Rock n Roll Marathon, demonstrating its capability to handle complex live broadcasting challenges with ease. For more insights into BCC Live’s innovative approach, read the full article.

“With BRIDGE LIVE, BCC Live has cut its encoding/decoding technology needs in half, according to Downey. The device enables the team to easily grab NDI off the network regardless of the source.”

Article by StreamingMedia.com

Digital Studio India Press

BCC Live has successfully tackled the complexities of live event broadcasting by integrating AJA BRIDGE LIVE into their workflow. This technological partnership enhances BCC Live’s ability to navigate the intricate challenges of live production, ensuring flawless encoding and decoding across diverse events. The move underscores BCC Live’s commitment to delivering high-quality live content, leveraging AJA’s robust solutions to elevate viewer experience.

For an in-depth look, you’d need to visit Digital Studio India’s website directly.

“[BCC Live] utilizes BRIDGE LIVE for IRONMAN 70.3 competitions, employing SCTE markers to trigger ad breaks during partner-led broadcasts. Offering end-to-end services, from production to post-production, BCC Live ensures customized event graphics and content delivery, with the Boulder studio serving as a hub for all content before distribution across platforms.”

Article by DigitalStudioIndia.com

VIZRT Press

Vizrt’s recent press article explores the transformative power of HTML5 graphics in broadcasting, highlighted through BCC Live’s innovative use of Viz Flowics and Viz Data Connectors. This approach has revolutionized the way BCC Live broadcasts events like the IRONMAN, seamlessly integrating data-driven graphics for an enhanced viewer experience. The article showcases the efficiency, flexibility, and intuitive nature of HTML5-based graphics, marking a significant evolution in broadcast technology. For a comprehensive overview, you can read the full article on Vizrt’s website.

“Viz Flowics first came into our sights at BCC Live after Facebook announced that its own internal HTML graphic platform, Vidpresso, would be no more. At the time, we heavily relied on Vidpresso to integrate live Facebook engagements with graphics on-air, and Flowics served to perfectly fill that hole in the market we needed.”

Article by vizrt

Infowest Press

In a recent press release, InfoWest, renowned for its top-tier internet solutions in Southern Utah, acknowledged its pivotal role in ensuring seamless connectivity for BCC Live’s broadcast of the world’s largest triathlon. Their unparalleled expertise in providing event internet service demonstrates a rare and valued ability to meet complex event demands, emphasizing their commitment to “just getting it done” for event planners. For more details on how InfoWest powers BCC Live’s events with reliable internet, visit their website.

“When the largest triathlon in the world comes into town, it’s no surprise that there is only one company that Boulder County Communications calls to connect the event to the world.”

Article by Infowest